A Tracking Portal is a web-based reporting and analysis tool, which enable easy analysis, management, and reporting of your business’ sales, marketing, and performance. A tracking system can be used to track the location of every customer, by product or by industry, and can provide comprehensive overviews of your business’s performance. The performance of your business can be evaluated in various ways, such as per click through, per sale, or per action. You can also analyze how well you are matching up with your competitors, the trends in your market space, or where you may be falling short in terms of customer satisfaction.
The tracking system can be customized to suit the requirements of your business processes. Tracking Portal uses a web-based business intelligence tool called Key Result Analyzer (KRA), which provides information about what’s currently being marketed, how effective it is for conversion, how successful your current campaigns are, and which keywords are performing best. From this information, you can gain insight into areas where you could make improvements. For example, if you’re a mobile e-commerce business and you’re seeing an increase in sales but not conversions, you can trace the campaign’s target audience, which might include an affiliate network, a search engine optimization company, or a different advertising agency. By investigating the sources of the traffic, you can discover how the campaign is performing, and you can then create a strategy to improve conversion rates. Learn more information about usps tracking online
Sales and customer behavior are central to any business, and are the basis for nearly all advanced industries. In fact, sales and customer behavior are two of the core factors that determine your company’s success. Tracking Portal helps you manage your business with accurate, easy to use reports and dashboards. You can measure everything from product returns to average order values and get deep dive reports on all aspects of your business.
One of the more popular features of Tracking Portal is the powerful Quick Sales Report. With the Quick Sales Report, you can quickly assess a variety of different metrics and business performance indicators, such as number of new customer acquisitions, cost of sales per new customer, and average order value. In addition to these core reports, you can also access a detailed monthly overview of your statistics for total sales, average order value, and cost of sales per customer. The Quick Sales Report helps you track and forecast your business’s future performance and provides essential information for management and strategic planning.
If you want to understand your customers’ needs and desires even more, try the Customer Relationship Management. The CRM tracks customer interactions with your business, which allows you to identify strengths and areas for improvement. For example, you might find that certain departments are far better at generating calls or email inquiries than others. The CRM will allow you to see which department is most successful at attracting and nurturing new customers, as well as helping you respond to customer questions and complaints.
When tracking your website’s performance, it’s important to know which metrics are useful for your business. A common question is whether you should be tracking just your website’s visitors or whether you should include data on your inbound and outbound calls as well. Both types of statistics will provide vital insight into your website’s efficiency and will give your business a greater sense of direction. However, your inbound and outbound call records are not the only metrics you should track. Your website’s search engine rankings are an important indication of its success and if you’re losing a lot of money by advertising in places that get little traffic, you need to know why. Fortunately, the Tracking Portal comes with a wide range of useful reports, including Google Analytics, Google Finance, GoDaddy, Yahoo Finance, and Microsoft Money, which can help you optimize your website for the search engines and monitor its performance.